Free Resources

Google Analytics: Locations

Top 20 AI prompts to understand customer location in Google Analytics

Trusted by Australian & International Brands:

Understanding Google Analytics: Locations

Pinpointing the geographic origins of your website visitors is crucial for a multitude of reasons. Firstly, it enables you to customise your marketing strategies and content to more effectively engage your target market. If you notice that a large chunk of your website traffic hails from a specific country, it would be wise to develop content or promotions catered to that demographic.

Secondly, discerning the geographical locations of your traffic helps you zero in on high-value traffic sources. High-value traffic refers to visitors from regions that yield a high revenue-to-visitor ratio. Conversely, low-value traffic may come from countries that bring in more visitors but contribute less in terms of revenue.

By scrutinising location data in Google Analytics, you can uncover trends that highlight the countries contributing the most high-value traffic to your website. Pay attention to specific trends, like a spike in traffic from a certain country correlating with an uptick in revenue. This valuable data can serve as a roadmap for fine-tuning your marketing initiatives, thereby boosting your return on investment (ROI).

It’s essential to note that the criteria for what constitutes high-value traffic can vary based on your specific business model, offerings, or services. Rigorous data analysis is key to understanding your business’s unique requirements for making well-judged decisions. For instance, an affiliate business may classify high-value traffic as visitors who are most engaged. Alternatively, businesses that rely heavily on email marketing might define high-value traffic as those who contribute to a growing subscriber list.

In summary, gaining insights into your website traffic’s geographic origins is imperative for shaping an effective marketing strategy. By identifying trends in Google Analytics and targeting high-value traffic sources, you’re in a stronger position to optimise your marketing actions and amplify your ROI, both in terms of time and finances.

Top 20 AI prompts for location analysis

Simply type these prompts into the search bar within your Google Analytics to view the results of your website’s locational performance.

  1. What are my top 10 countries by users?
  2. What are my top 10 cities with the most traffic?
  3. Are there any specific countries where new users are growing
    rapidly?
  4. Which countries have the highest conversion rates?
  5. What are the bounce rates for the top 5 cities?
  6. Which regions have the highest average session duration on my
    website?
  7. Which regions have the highest average session duration?
  8. What are the most popular pages or screens for users in
    [COUNTRY]?
  9. How do mobile and desktop traffic compare for users in [REGION]?
  10. What is the demographic breakdown (age, gender) of users in
    [COUNTRY]?
  11. Which marketing channels drive the most traffic from [REGION]?
  12. How has the traffic from [COUNTRY] changed over the past 3
    months?
  13. Which devices are most commonly used by users from
    [COUNTRY]?
  14. What time of day do users from [COUNTRY] typically visit my
    website?
  15. Which language settings are most common among users from
    [COUNTRY]?
  16. Which landing pages have the highest conversion rates for users in
    [COUNTRY]
  17. Which products or services are most popular among users from
    [COUNTRY]
  18. How does the average session duration differ between users from
    different countries or regions?
  19. Are there any specific locations where users frequently drop off
    from the website, indicating potential issues with content or
    website performance?
  20. How does the distribution of traffic sources vary by country or
    region?

Ecommerce & service-based businesses are scaling past multiple 6-figures a year because they're leveraging SEO & PPC.

Result: Boosted website conversions by 15% for Alternative Therapy business

We approached Sajo with a pressing challenge – we were struggling to gain online visibility and convert website visitors into customers. Our website was outdated and not optimised for search engines. The primary objectives were to increase our Return on Ad Spend (ROAS) and boost website conversions.

By combining website redesign, SEO, and PPC, Sajo successfully transformed our online presence. The increased ROAS and enhanced website conversions validated the effectiveness of their strategies. Tapping and Truthing is now better positioned to connect with a wider audience and fulfill its mission of promoting holistic wellness.
Cymone Hughes
Founder Tapping & truthing

Result: Full conversion focused rebuilt of landing pages. Successful ongoing SEO & PPC management for Botanical Ecommerce business.

Sajo embraced Butterfly Botanicals’ vision and embarked on a journey to address our website and traffic issues. How quickly things turned around

Our partnership with Sajo exemplifies the power of collaboration, quality, and exceptional service. They have played a pivotal role in Butterfly Botanicals’ journey, ensuring that we’ve been able to take the top spots for our targeted keywords, delivering outstanding results in inbound traffic. 

As we continue, we look forward to further enhancing our success and encouraging everyone seeking Google ads, SEO and web development to explore the incredible work of Sajo.
Minque Airlea
CEO Butterfly Botanicals

Don't just take our word for it..
See our reviews on Google.

Tamsin Mulloy
Tamsin Mulloy
Sajo have been brilliant in setting up my yoga website. I have found them easy and professional to work with. Would highly recommend to anyone.
Dazzle Co
Dazzle Co
Originally used the Sajo guys to create a booking website for my ice cream cart hire company. It was brilliant and we decided to hire them for our marketing and advertising soon after for the wider side of our business. no regrets, highly recommend and thoroughly enjoy working with them. super easy.
BMX Life
BMX Life
The SAJO team have gone above and beyond to meet my needs and the benefits of their work might just have saved my business after one of the worst winters on record in our industry. Our visibility and traffic has seen almost immediate improvements and it's still early days. Great communication and reporting. Always available to answer questions and alter the focus of campaigns etc. Highly Recommended.
Wieke Gumilar
Wieke Gumilar
I can't say enough good things about Sajo Digital. Their SEO and PPC services have genuinely made a huge difference for my business. Before working with them, my website's SEO was struggling, and PPC campaigns were not performing well. Sajo Digital turned it all around. I've seen a noticeable increase in organic traffic, and my website's rankings have improved significantly. Their PPC campaigns are impressive. They've managed to bring in more leads and boost conversions, which is a real game-changer. What I appreciate most is their clear and straightforward communication. They took the time to understand my business's unique needs and provided tailored solutions. The team is responsive and easy to work with. They're not just about quick fixes; they genuinely care about the long-term success of your business. With a proven track record, Sajo Digital is a trustworthy partner in the digital advertising world. They've certainly earned my trust. Thank you, Sajo Digital, for making a real difference in my business's online presence.
Dominique Heidel
Dominique Heidel
Have worked with Sajo Digital for a while now and they are just fantastic. They are so easy to talk to. They got my business and everything I was aiming for. The reporting is great and easy to understand. We highly recommend
Minque Stephens
Minque Stephens
Since working with Sajo Digital I have seen a huge increase in my online sales, I can't thank them enough! The team have been patient, informative and so professional throughout the process, I'm so glad that I found Sajo and I'm looking forward to see how they can continue to help me build my business.

Ecommerce and Service-Based Business Growth Assessment

Fill out the answers below, book a free session and then get your SEO implementation plan.